Even dairy products makers are going green which is fabulous because they deal with farmers who provide them with raw materials, such as cocoa beans, milk, cane sugar, etc.
As part of Cadbury's ‘Purple Goes Green’ strategy, they will work with dairy farmers to reduce emissions. They even provide these farmers with a Cadbury Guide to Low Carbon Dairy Farming that equip farmers with knowledge on what factors contribute to carbon emissions and provides practical measures that farmers can implement to reduce them.
Cadbury has committed to an absolute reduction in carbon emissions of 50% by 2020. The company also set targets to save packaging and water.
You know how serious they are when they even have someone holding the post of Global Head of Environment. Now, don't you feel you are doing your part by buying from Cadbury rather than other brands?
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